Our commitment · Launch commitment
100% of profits. To Clean Up Australia.
The places we camp are the reason we're building this. So the plan is simple: whatever profit AUS SWAG makes goes to Clean Up Australia.
Profit, not revenue
What 100% of profits means.
- Sales revenue
- Sales revenue is the full amount a customer pays for a swag.
- Profit
- Profit is what's left after the costs of making and selling it — things like materials, manufacturing, delivery, payment fees, tax and running the business.
Our commitment is to donate profit, not revenue. We'll publish the exact definition of profit and the donation schedule before launch.
How profit is defined
To be published before launch.
When donations are made
To be published before launch.
Outcomes
We'll only describe environmental outcomes using evidence supplied by Clean Up Australia.
Reporting
Donation reports.
No donations have been made yet — we haven't started selling. Annual reports and receipts will be published here once they exist.
Clean Up Australia is named as our intended donation recipient. We have no formal partnership with Clean Up Australia, and naming them does not imply their endorsement.
Launch updates
See it happen.
We'll share launch news, and donation reports as they're published.